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Sparks of Marketing


If you're a business leader looking for quick tips and strategies to build your business with content marketing, this podcast is for you. Wendy Margolin, owner of Sparkr Marketing, helps leaders like you get the word out about the business you believe in by helping you tell your story. On this podcast, you'll get actionable, step-by-step advice that I use to grow my business and my clients' business.

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For more training on digital marketing, at a deeper and more interactive level, join me in Sparks of Marketing Facebook group.  I go live every Thursday at 10:30AM CT, training you on a new digital marketing topic.

About Wendy:
I help service providers stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help you tell your story so that you can reach your business goals. I've worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I'll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

Sep 1, 2020

When you look up a new business or service and decide to use their service or product, most likely you spend all of 10 seconds absorbing information on a site like Google, Yelp or Facebook and then know which one you like. 

As businesses, this means we are left to perfect that 10 second moment or we’ve already lost so many opportunities. While word of mouth still remains the most dependable source of new business for most of us, gaining new customers by creating an excellent digital introduction to our business is essential. Key to that success is reviews. 

No matter your industry, positive reviews typically don’t come naturally. It’s human nature to react when we’re annoyed but move on – albeit pleasantly surprised – when we are feeling appreciative. Rare is the customer who feels delighted and then proactively leaves a review. 

This is why you need to ask. 

Get ways to ask for reviews for your business and an example of a business doing this well. You can swipe their email idea for yourself.

Click here to read more on getting more reviews.

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About Wendy:

 

I help service providers stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help you tell your story so that you can reach your business goals. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story. Schedule a free consultation with us here